Explain a sales process
Create automated sales outreach campaigns that appeal to your audience and capture their attention with targeted Loom messages.
Transcript
Show Transcript
Hey team. I want to show you how I target a particular persona in Sales. So I will build a slide or a deck that talks about why engineers use Loom.
For example, some example use cases of how our team uses a Loom. And then I will put this in the background of my Loom.
I'll create a quick Loom that's 55 seconds. They can watch on 1.5 speed that has this in the background and introduces myself as the Account Executive.
And then I will identify Engineers that are active users and tie them into a sequence. So I put my Loom in the sequence and it targets a particular persona.
Transcript
Show Transcript
Hey team. I want to show you how I target a particular persona in Sales. So I will build a slide or a deck that talks about why engineers use Loom.
For example, some example use cases of how our team uses a Loom. And then I will put this in the background of my Loom.
I'll create a quick Loom that's 55 seconds. They can watch on 1.5 speed that has this in the background and introduces myself as the Account Executive.
And then I will identify Engineers that are active users and tie them into a sequence. So I put my Loom in the sequence and it targets a particular persona.
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My teammates and I love using Loom! It has saved us hundreds of hours by creating informative video tutorials instead of long emails or 1-on-1 trainings with customers.
![Erica Goodell](https://cdn.sanity.io/images/pvn35iyy/production/3bf4dbff8bfd32390a686f8dc2faf07712f3ee30-450x450.jpg)
Erica GoodellCustomer Success, Pearson
Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
![Tyson Quick](https://cdn.sanity.io/images/pvn35iyy/production/4f7e2abd9fb40e48ed2ef1a9acb5880d67daae7d-331x371.jpg)
Tyson QuickCEO, Postclick
My new daily email habit. Begin writing an email. Get to the second paragraph and think 'what a time suck.' Record a Loom instead. Feel like 😎.
![Kieran Flanagan](https://cdn.sanity.io/images/pvn35iyy/production/6971dbfaa23a4d9c8f32c8f2d89517ed92a3cb77-450x450.jpg)
Kieran FlanaganVP of Marketing, HubSpot
Loom amplifies my communication with the team like nothing else has. It's a communication tool that should be in every executive's toolbox.
![David Okuinev](https://cdn.sanity.io/images/pvn35iyy/production/9276c546cb771229e92bdc96235875c23444076b-357x357.jpg)
David OkuinevCo-CEO, Typeform
My teammates and I love using Loom! It has saved us hundreds of hours by creating informative video tutorials instead of long emails or 1-on-1 trainings with customers.
![Erica Goodell](https://cdn.sanity.io/images/pvn35iyy/production/3bf4dbff8bfd32390a686f8dc2faf07712f3ee30-450x450.jpg)
Erica GoodellCustomer Success, Pearson
Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
![Tyson Quick](https://cdn.sanity.io/images/pvn35iyy/production/4f7e2abd9fb40e48ed2ef1a9acb5880d67daae7d-331x371.jpg)
Tyson QuickCEO, Postclick