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Screen and Engagement Tips with Loom

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Hey, Lum community. My name is Miegelacetro, and I work for a Medicare agency that supports agents with software and services on the back end.

A lot of what I do, aside from helping agents directly, is I walk, come through our technology, and I show them how to use that technology to their benefit.

Aside from walking them through the technology, I find that it's very beneficial to do certain things to grab their attention.

Now I'm doing it with you right now and having the screen blown up the way that it is, so that it's just you and I talking and having a conversation.

Once I actually start walking through the tech, I'll use the small bubble so that I can be brought this way.

And I'm going to have this video running in the background so you can see exactly what I'm referencing. In the beginning, I like to blow up the screen.

I like to give context on what it is that I'm sharing. Specifically why it's important to the agent and how we're going to make a difference for them and their clients.

Once I get into the small bubble like I am in right now, then I can have a different conversation. And then I'm focusing on the tech and the software walkthrough right as I get to the end of, uh, the particular piece, whatever it is I'm sharing on the topic, I like to then get my bubble to be a little bit bigger and I bring myself to the center.

And at this point, I'm really focusing on the lens. As much as it doesn't feel very human, I'm focusing on the lens and I'm making it feel like now we're having a conversation.

So I don't go back to blowing it up. I want to say, hey, look, this is the context. Then I get small, I talk about the tech or the topic, and then I get right in the middle and I say, this is why this is important.

This is how we're going to help you and support you. And then if you have any questions, you can follow up and reach out to me.

You really want to engage your audience in every way possible. Not just by having them follow your mouse, but really following the story.

The other piece that you can use is, in the event that I was moved over to this side, I can do things like this and say, hey, this part of the tech right here, or, um, in whichever way you're moving yourself around, you can really use that to your advantage.

Um, doing it this way, pointing down those types of things allow the audience to be more engaged with you and feel like you're actually embedded within the video in some way, but also in having an almost real time discussion as well.

I hope that's helpful and I hope many of you can use those tips. Thank you. Bye.

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Erica GoodellCustomer Success, Pearson

Loom creates an ongoing visual and audible experience across our business and enables our employees to feel part of a unified culture and company.
Tyson Quick

Tyson QuickCEO, Postclick